Privacy Policy
Privacy Policy
Effective Date: April 29, 2025
If you need to contact us regarding your data:
Souk Agency – Stockholm, Sweden
hello@soukagency.com
Why Do We Collect Your Data? (Purposes and Legal Basis)
We collect and process your data to deliver the best possible experience on our website, support sales and marketing efforts, personalize content, and manage recruitment processes.
We process your personal data based on your consent, which is obtained when you agree to the privacy policy popup on soukagency.com. In some cases, we may also process data under legitimate interest, particularly for security or service improvement.
What Data Do We Collect and From Where? (Categories and Sources of Personal Data)
We collect:
Information you provide directly (e.g. when you contact us, book a consultation, or sign up for our newsletter), including your name, email, company name, and any message content.
Website usage data, such as:
Pages visited
Time spent on site
Clicks and interactions
Device type, operating system, browser
IP address and general location
This data is collected using tools like cookies and tracking pixels.
Who Processes Your Data?
(Recipients)
Your data may be processed using secure cloud-based tools that we use to operate and improve our services. These may include:
Google Cloud Platform (for data hosting and analytics)
HubSpot (for CRM and marketing automation)
Framer (for website infrastructure)
Other trusted technology vendors or contractors who support our marketing and business operations under strict data processing agreements.
Do We Share Your Data Outside the EU/EEA? (Transfers to Third Countries)
Yes. Some of our service providers operate globally. These include Google and HubSpot. Data transfers are secured through Standard Contractual Clauses (SCCs) or similar legal mechanisms recognized under the GDPR.
How Long Do We Store Your Data? (Storage Period)
We store personal data for as long as we have a business, marketing, or recruitment relationship with you. If no activity occurs, we retain the data for up to five (5) years unless a longer or shorter period is required by law or justified by a specific purpose.
Your Rights (Rights of Data Subjects)
At any time, you have the right to:
Request confirmation of whether we hold personal data about you
Receive a copy of the personal data we process
Request correction of inaccurate data
Request deletion of your data (“right to be forgotten”)
Restrict or object to processing
Withdraw your consent at any time
Deny the use of your data for direct marketing
You can exercise your rights by contacting us at hello@soukagency.com.
What If You Want to File a Complaint? (Right to Complain)
If you believe we have mishandled your data, you have the right to lodge a complaint with your local Data Protection Authority. Within the EU, this would typically be your country’s supervisory authority. For Sweden, contact Integritetsskyddsmyndigheten (IMY).
Do We Use Automated Decision-Making? (Automated Decision-Making)
We may use automated marketing tools such as lead scoring or personalized content algorithms to tailor your experience based on site activity. These processes do not have a legal or similarly significant effect on you. For more details, you can contact us directly at hello@soukagency.com.
